Amazon PPC Ads from the Trenches

In this episode, Ian Lamont from i30 Media shares his marketing strategies based on 10 years of experience and learnings using Amazon’s advertising platform.

Click below to listen to the audio podcast or watch the video of the episode. 

Amazon PPC Ads from the Trenches

In this episode, Ian Lamont from i30 Media shares his marketing strategies based on 10 years of experience and learnings using Amazon's advertising platform.

Timestamps:
0:00 Intro
0:41 Selling on Amazon vs Your Website
2:17 Number of Years Working as an Amazon Seller
3:33 Amazon Ads vs Amazon SEO
4:42 Mistakes in Advertising on Amazon to Learn From
10:58 Essential Aspects in Amazon Product Detail Pages

Timestamps:
0:00 Intro
0:28 Driving Results for Your Products on Amazon
1:48 Similarities and Differences Between Facebook and Amazon Metrics
3:37 Creating Your Own Metrics for your Amazon Ads
5:09 Helpful Tools in Analyzing Amazon Analytics
6:24 Other Helpful Resources for Amazon Sellers
7:47 Strategies that Work in Building Your Brand

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